Story- First things First…

A woman bought a parrot to keep her company, but she returned it the next day. “This bird doesn’t talk,” she told the owner. ”Does he have a mirror in his cage?” he asked. “Parrots love mirrors. They see their reflection and start conversation. Woman bought a mirror from the store and left. The next day she returned; the bird still wasn’t talking. “How about a ladder? Parrots love ladders. The happy parrot is a talkative parrot The woman bought a ladder and left. But the next day, she was back. “Does your parrot have a swing? No? Well, that’s the problem. Once he starts swinging, he’ll talk up a storm. She reluctantly bought a swing and left. When she walked into the store the next day, her countenance had changed. “The parrot died,” she said. The pet store owner was shocked. “I’m so sorry. Tell me, did he ever say anything?” he asked. “Yes, right before it died,” the woman replied. “In a weak voice, it asked me, ‘Don’t they sell any food at that pet store?’”

Learning from the story
1. As a business owner we tend to get busy around the ladders and the mirrors (day to day operations) of business so much so that the food (Strategy, Marketing and Innovation) of business gets sidelined.
2. If we take care of the most important activities first, rest other activities will take care of it selves.
3. Cross selling, up selling will work only after delivering the core value of the Product.
Questions to ask ourselves
1. As a business Owner, what are my first & most impt activities?
2. Are my products and services delivering its core values?
3. How can I upsell and cross sell after that?
If you really want to know what are the FIRSTS of Business and a SYSTEM to CROSS SELL & UP SELL, apart from at least DOUBLING your business INCOME, Building a VALUABLE business and how to Put your BUSINESS on AUTOPILOT, I invite you to my 4 hour seminar