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Business Learning Stories

Story- Societal Conditioning

By
on
June 25, 2018
A group of scientists placed five monkeys in a cage, and in the middle, a ladder with bananas on top.
Every time a monkey went up the ladder, the scientists soaked the rest of the monkeys with cold water.
After a while, every time a monkey would start up the ladder, the others would pull it down and beat it up.
After a time, no monkey would dare try climbing the ladder, no matter how great the temptation.
The scientists then decided to replace one of the monkeys. The first thing this new monkey did was start to climb the ladder. Immediately, the others pulled him down and beat him up.
After several beatings, the new monkey learned never to go up the ladder, even though there was no evident reason not to, aside from the beatings.
The second monkey was substituted and the same occurred. The first monkey participated in the beating of the second monkey. A third monkey was changed and the same was repeated.
After replacing all the first 5 monkeys originally put in the cage; What was left was a group of five monkeys that – without ever having received a cold shower – continued to beat up any monkey who attempted to climb the ladder.
Learning from the story
1. The most unproductive & damaging phrase in the language is “It’s always been done that way”- Grace Hopper.
2. Lots of the actions we take in our day to day life and business are because of parental, societal & experiential conditioning. We tend to do certain things again and again even though the original causes for those actions are not relevant anymore.
Questions to ask ourselves
1. What are the actions I repeat daily?, how I do I do it?
2. Why I take those actions & why do I do it the way I do it?
3. What are the new actions I need to take to create new results?
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