Story-Two Men & a Truck…
During high school in the early 1980s, two brothers Brig and Jon Sorber borrowed a 12-foot van from their mother, Mary Ellen Sheets. Once they had a Van, they were able to pack & move for small houses and apartments in the Lansing, Michigan area.
By now they started doing good in their business and it looked to be a profitable business. One day their mother heard about franchising at a business conference, and she signed her sons as her guinea pigs in the early 1990s. “We were not prepared at all for franchising,” Sorber admits. “Absolutely everything went wrong.”
It was not an easy journey, first they did not realize that franchising is a separate business in and of itself, while they were passionate about the space they were in & thought they were good at managing staff and day-to-day responsibilities, after lots of trials; they realized they needed a different skill set to build franchise. Franchise business is like adopting a bunch of businesspeople and teaching them to do what you do. You have to be patient and very, very detail-oriented, a good trainer and a good systems person. Or you have to hire staff to help you with that.”
Over the next two decades, boys & their mother built Two Men and a Truck into a 228-unit, nationwide franchise with more than 1,400 trucks. But unlike many successful franchises, which are created with franchising in mind from the start, the team behind Two Men and a Truck had to make the transition through trial and error.
In short, the Sorbers figured out their “secret recipe- SYSTEMS” -the systematic codification of operations, customer service, marketing and product handling into operation manuals and training.
Learning from the story
1. Building our own successful business & converting that success into franchise business are two completely different models. Both require completely different skill sets.
2. To build a successful franchise business we need to build our own successful business first; create workable systems out of it and replicate these systems using entrepreneurial workforce. It is the easiest way to replicate your success.
3. Once we build our own successful business: it becomes easy to attract a right franchise.
Questions to ask ourselves
1. How can I replicate my business success using franchise model?
2. What is the formula to create workable systems in my business which then can be trained and replicated?
3. Who are my ideal franchise partners?
If you want to know the SECRET RECIPE for creating workable systems & how to replicate those systems; consider this as a personal invitation to our half day seminar
Apart from above, here’s what I commit, you will learn in this Seminar
1. How to at least DOUBLE your income.
2. How to build a valuable business which can be sold in part or full if needed.
3. & How to PUT your Business on AUTOPILOT, which WORKS and GROWS without you.
HURRY very few seats left now
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